Blog research

For this brief i was asked to advertise a 'Speak to your dad day'. I paired up with Lisa and we came up with three lists of ideas we also wnet round the group and got ideas from them. The lists we created were a difficult list, a father list and a communication list. Using the lists me and Lisa came up with some hybrids from the lists such as hero and graffiti.
After we had done that we started drawing out some ideas based on the lists.

The top advert is showing a way of communication by using walkie-talkies. The one below it is more about what it is conveying more than what it is showing. It is basically saying that it is wrong to cut your father out of your life because deep down you are going to regret it. The next one which i think most people can relate to is saying that when most children run low on money or are basically skint the first person they run to is usually there dad. The last one which i think is the most effective one is showing a little boy looking up to his dad as a hero and the top line of the advert is saying that it is important to keep in touch with your dad because you only have one.